Download CEO China Ebook PDF

CEO, China

CEO, China
The Rise of Xi Jinping

by Kerry Brown

  • Publisher : I.B. Tauris
  • Release : 2017-10-31
  • Pages : 288
  • ISBN : 9781784538774
  • Language : En, Es, Fr & De
GET BOOK

China has become the powerhouse of the world economy, its incredible boom overseen by the elite members of the secretive and all-powerful communist party. But since the election of Xi Jinping as General Secretary, life at the top in China has changed. Under the guise of a corruption crackdown, which has seen his rivals imprisoned, Xi Jinping has been quietly building one of the most powerful leaderships modern China has ever seen. In CEO China, the noted China expert Kerry Brown reveals the hidden story of the rise of the man dubbed the 'Chinese Godfather'. Brown investigates his relationship with his revolutionary father, who was expelled by Mao during the Cultural Revolution, his business dealings and allegiances in China's regional power struggles and his role in the internal battle raging between the old men of the Deng era and the new super-rich 'princelings'. Xi Jinping's China is powerful, aggressive and single-minded and this book will become a must-read for the Western world.

China

China
A Book

by Kerry Brown

  • Publisher : Polity
  • Release : 2020-09-21
  • Pages : 224
  • ISBN : 9781509541485
  • Language : En, Es, Fr & De
GET BOOK

China is poised to become the world's largest economy in the next decade. But its great struggle to modernise has been one of tragedy, conflict, and challenge. From the first attempts to introduce Western ideas into the country two centuries ago, China's long march to global primacy has been above all an epic fight to renew an ancient country and culture. Leading Sinologist Kerry Brown traces this quest for renewal through the major moments of China’s modern history. Taking the reader on a journey that includes war, revolution, famine and finally regeneration, he describes concisely and authoritatively where China has come from, and where it is heading as it achieves great power status. This is a story that is no longer just about China, but concerns the rest of the world.

China CEO

China CEO
Voices of Experience from 20 International Business Leaders

by Juan Antonio Fernandez,Laurie Underwood

  • Publisher : John Wiley & Sons
  • Release : 2011-08-17
  • Pages : 220
  • ISBN : 1118177231
  • Language : En, Es, Fr & De
GET BOOK

CHINA CEO: Voices of Experience From 20 InternationalBusiness Leaders is based on interviews with 20 topexecutives and eight experienced consultants based in China. Thebook is packed with first-hand, front-line advice from veterans ofthe China market. Hear directly from the top executives heading upthe China operations of Bayer, British Petroleum, Coca-Cola,General Electric, General Motors, Philips, Microsoft, Siemens, Sonyand Unilever, plus expert China-based consultants at BostonConsulting Group, Korn/Ferry International, McKinsey & Company,and many more. Each chapter provides practical tips and easy to grasp modelsthat will help new managers in China to be effective. InCHINA CEO, we deliver what other Western authorscan't – first-hand reflections based on over 100 years'collective experience in China. The book presents this richknowledge in a readable, conversational style suitable fortime-constrained executives. Each chapter gives specific advice onhow to manage Chinese employees, work with Chinese businesspartners, communicate with headquarters, face competitors, battleintellectual property rights infringers, win-over Chineseconsumers, negotiate with the Chinese government, and adaptyourself (and your family) to life in China.

CEO, China

CEO, China
A Book

by Kerry Brown

  • Publisher : Bloomsbury Publishing
  • Release : 2016-04-30
  • Pages : 288
  • ISBN : 0857729616
  • Language : En, Es, Fr & De
GET BOOK

China has become the powerhouse of the world economy, its incredible boom overseen by the elite members of the secretive and all-powerful communist party. But since the election of Xi Jinping as General Secretary, life at the top in China has changed. Under the guise of a corruption crackdown, which has seen his rivals imprisoned, Xi Jinping has been quietly building one of the most powerful leaderships modern China has ever seen. In CEO China, the noted China expert Kerry Brown reveals the hidden story of the rise of the man dubbed the 'Chinese Godfather'. Brown investigates his relationship with his revolutionary father, who was expelled by Mao during the Cultural Revolution, his business dealings and allegiances in China's regional power struggles and his role in the internal battle raging between the old men of the Deng era and the new super-rich 'princelings'. Xi Jinping's China is powerful, aggressive and single-minded and this book will become a must-read for the Western world.

China CEO II

China CEO II
Voices of Experience from 25 Top Executives Leading MNCs in China

by Juan Antonio Fernandez,Laurie Underwood

  • Publisher : John Wiley & Sons
  • Release : 2020-02-04
  • Pages : 288
  • ISBN : 111958339X
  • Language : En, Es, Fr & De
GET BOOK

Straight from the China CEO: Advice on leading operations in the world’s fastest-moving, highest stakes market. 25 top executives leading high-profile multinational companies in China, as well as seasoned and respected China-based consultants, give their front-line advice on succeeding in this market. Soaring spending power among the world’s largest consumer population, radical digital transformation creating a cash-less, ‘always on’ society, severe generation gaps – these are just some of the factors which have completely transformed China since 2006, the year when the first volume of China CEO was published. And these are three of the main reasons the authors have again teamed up to put together this second volume – collecting entirely new content via in-depth, exclusive interviews with the heads of 25 high-profile CEOs of multinational companies in China, as well as a number of highly respected consultants who have built their careers by delivering advice on succeeding in the market. In this book, CEOs and experts share their strategies for overcoming the most pressing issues faced by business leaders in China now, including: fierce competition from strong, globalized Chinese companies; working with the powerful, complex Chinese government; and successfully attracting the nation’s wealthy but fickle and tech-savvy domestic consumers. Top executives and consultants also divulge their secrets for keeping up with China’s astoundingly broad and rapid digital transformation in which the nation is now leading the world in mobile payment, online shopping, social media, Artificial Intelligence, and facial and voice recognition. They also discuss trends including localization of top positions in China, the rise of female top executives in the country and the challenge of attracting the nation’s highly international, purpose driven millennials. Hear directly from the China CEOs of: ABB, AB InBev, Bayer, Bosch, Carrefour, Coca-Cola, IKEA, Korn Ferry, Lego, L’Oreal, NIIT, Mango, Manulife, Marriott, Maserati, Microsoft, Philips, Scania, SAP, Sony, Standard Chartered, Tata, Udacity, Victoria’s Secret (Lbrands Int’l), Volvo, etc. Learn from seasoned China experts at McKinsey & Co, Economist Group, and more Written in a practical, easy-to-read format ideal for busy professionals, educators, and students China CEO II: Voices of Experience from 25 Top Executives Leading MNCs in China is an invaluable resource for any professionals seeking to work in or with China, or executives expanding their responsibilities in China, and those involved in international business, finance or executive programmes.

China CEO II

China CEO II
Voices of Experience from 25 Top Executives Leading MNCs in China

by Juan Antonio Fernandez,Laurie Underwood

  • Publisher : John Wiley & Sons
  • Release : 2020-04-28
  • Pages : 288
  • ISBN : 1119583438
  • Language : En, Es, Fr & De
GET BOOK

Straight from the China CEO: Advice on leading operations in the world’s fastest-moving, highest stakes market. 25 top executives leading high-profile multinational companies in China, as well as seasoned and respected China-based consultants, give their front-line advice on succeeding in this market. Soaring spending power among the world’s largest consumer population, radical digital transformation creating a cash-less, ‘always on’ society, severe generation gaps – these are just some of the factors which have completely transformed China since 2006, the year when the first volume of China CEO was published. And these are three of the main reasons the authors have again teamed up to put together this second volume – collecting entirely new content via in-depth, exclusive interviews with the heads of 25 high-profile CEOs of multinational companies in China, as well as a number of highly respected consultants who have built their careers by delivering advice on succeeding in the market. In this book, CEOs and experts share their strategies for overcoming the most pressing issues faced by business leaders in China now, including: fierce competition from strong, globalized Chinese companies; working with the powerful, complex Chinese government; and successfully attracting the nation’s wealthy but fickle and tech-savvy domestic consumers. Top executives and consultants also divulge their secrets for keeping up with China’s astoundingly broad and rapid digital transformation in which the nation is now leading the world in mobile payment, online shopping, social media, Artificial Intelligence, and facial and voice recognition. They also discuss trends including localization of top positions in China, the rise of female top executives in the country and the challenge of attracting the nation’s highly international, purpose driven millennials. Hear directly from the China CEOs of: ABB, AB InBev, Bayer, Bosch, Carrefour, Coca-Cola, IKEA, Korn Ferry, Lego, L’Oreal, NIIT, Mango, Manulife, Marriott, Maserati, Microsoft, Philips, Scania, SAP, Sony, Standard Chartered, Tata, Udacity, Victoria’s Secret (Lbrands Int’l), Volvo, etc. Learn from seasoned China experts at McKinsey & Co, Economist Group, and more Written in a practical, easy-to-read format ideal for busy professionals, educators, and students China CEO II: Voices of Experience from 25 Top Executives Leading MNCs in China is an invaluable resource for any professionals seeking to work in or with China, or executives expanding their responsibilities in China, and those involved in international business, finance or executive programmes.

China CEO

China CEO
A Case Guide for Business Leaders in China

by Juan Antonio Fernandez,Liu Shengjun

  • Publisher : John Wiley & Sons
  • Release : 2011-08-31
  • Pages : 220
  • ISBN : 1118177266
  • Language : En, Es, Fr & De
GET BOOK

CHINA CEO: A Case Guide for Business Leaders in China Some Western business leaders are moving into China without anyclear knowledge of the many pitfalls they will encounter: the weakrule of law, forceful governmental intervention, a scarcity ofmanagerial talent, the likelihood of counterfeiting, the fast pacedbusiness environment and surprisingly aggressive local competitors.This book uses case studies to both illuminate and examine thesekey managerial challenges. Each case focuses on a specific topicand is complemented with commentaries from professors andexecutives who have extensive front-line experience in China. Thecases are the product of three-year research and are well-tested inMBA and executive courses. The authors' philosophy is that readers can learn mosteffectively through the experience of others captured in realcases! The book includes a broad range of companies, such asEmerson, Eli Lily, General Motors, Peugeot, Carrefour,Daimler-Chrysler, Picanol. It also includes more personalexperiences concerning the many challenges of expatriate-living inChina , some of whom have started their own businesses. The book provides concise but insightful analysis to helpreaders to get the most from the case studies. As a result, thisbook will help you get better prepared to face the variedchallenges you will find in China. These cases complement thematerial presented in a previous work, China CEO: Voices ofExperience from 20 International Business Leaders, also publishedby John Wiley & Sons.

Why Your CEO Failed in China

Why Your CEO Failed in China
True Tales of How Not to Do Business in the People's Republic

by Jack Leblanc

  • Publisher : Unknown Publisher
  • Release : 2020-12
  • Pages : 284
  • ISBN : 9789887963813
  • Language : En, Es, Fr & De
GET BOOK

Jack Leblanc arrived in China intending to teach. He was to spend the next two decades on a very different learning curve as he became involved in business ventures in almost every part of the Middle Kingdom.From farmyard to factory, boardroom to banquet, Leblanc witnessed the transformation of China from a socialist economy into the world's greatest experiment in capitalism. It dawned upon him that the key to success is to manage the differences in Chinese and Western business behavior.

Doing the China Tango

Doing the China Tango
How to Dance Around Common Pitfalls in Chinese Business Relationships

by Scott Cray,Alan Refkin

  • Publisher : iUniverse
  • Release : 2012-05-17
  • Pages : 216
  • ISBN : 1475916779
  • Language : En, Es, Fr & De
GET BOOK

Winning in China requires time, commitment, and knowledge. Conducting business as usual is not how to accomplish objectives. Authors Alan Refkin and Scott D. Cray enjoy success conducting business in China because they know that the rules there are different. Now, they open up their playbooks so you can succeed where others fail. This guidebook can help you under-stand Chinese businesspeople, gain acceptance among Chinese with influence, cultivate and maintain meaningful relationships, and navigate the connections between business and government. Most Chinese businesspeople want to know the type of person they are dealing with. Learn how to convey your business knowledge, character, and outlook on key topics in order to forge valuable connectionsoften over a dinner table or at karaoke rather than in a boardroom. China is unlike any other business environment that youll encounter, but it is filled with opportunities. Arm yourself with the tools you need to negotiate and succeed, and start Doing the China Tango.

Dealing with China

Dealing with China
A Book

by Hank Paulson

  • Publisher : Hachette UK
  • Release : 2015-04-14
  • Pages : 448
  • ISBN : 1472228731
  • Language : En, Es, Fr & De
GET BOOK

DEALING WITH CHINA takes the reader behind closed doors to witness the creation and evolution and future of China's state-controlled capitalism. Hank Paulson has dealt with China unlike any other foreigner. As head of Goldman Sachs, Paulson had a pivotal role in opening up China to private enterprise. Then, as Treasury secretary, he created the Strategic Economic Dialogue with what is now the world's second-largest economy. While negotiating with China on needed economic reforms, he safeguarded the teetering U.S. financial system. Over his career, Paulson has worked with scores of top Chinese leaders, including Xi Jinping, China's most powerful man in decades. In DEALING WITH CHINA, Paulson draws on his unprecedented access to modern China's political and business elite, including its three most recent heads of state, to answer several key questions: How did China become an economic superpower so quickly? How does business really get done there? What are the best ways for Western business and political leaders to work with, compete with, and benefit from China? How can the West negotiate with and influence China given its authoritarian rule, its massive environmental concerns, and its huge population's unrelenting demands for economic growth and security? Written in an anecdote-rich, page-turning style, DEALING WITH CHINA is certain to become the classic and definitive examination of unlocking, building, and engaging an economic superpower.

China 2.0

China 2.0
The Transformation of an Emerging Superpower And the New Opportunities

by Marina Yue Zhang

  • Publisher : John Wiley & Sons
  • Release : 2010-01-19
  • Pages : 256
  • ISBN : 0470824239
  • Language : En, Es, Fr & De
GET BOOK

Marina Zhang addresses her topic with vigor and a touch of involved passion that is often missing from the clinical analyses that frequent the China business bookshelves. The impact of technology on china's development and the way it is so thoroughly informing China's economic and social transformation is a significant insight which Ms. Zhang's book explores in well-researched detail and through fresh eyes. China 2.0 is a cogent and worthwhile addition to any china businessman's or scholar's bookshelf. - Clinton Dines, Former CEO, BHP Billiton China There is no lack of opinions about china, and certainly there is much information. Those that succeed know how to find information that is factual, rich and that can serve as a guide. That is what china 2.0 does. It is a resourceful guide for anyone looking for success in china's booming economy. - Scott Kronick, President, Ogilvy Public Relations Worldwide, Beijing Want to reach China's one billion consumers? then China 2.0 will be your indispensible guide to understanding this transforming giant, from leveraging Internet and Web 2.0 channels to working with China's emerging private capital markets. Don't venture into china without it! - Charlene Li, Partner, Altimeter Group, and Co-author of Groundswell A key question in china's evolution towards a fully modern economy is whether it can develop efficient and possibly new types of firm and new social institutions. This will depend heavily on how information comes to be handled. this pioneering book compellingly explores this highly significant new questions. - Gordon Redding, Professor of Asian Business, INSEAD, and Author of The Future of Chinese Capitalism The unique and compelling viewpoint offered by Marina Zhang on the changes in china, and the impact that new and emerging technologies are having in this transformation, makes China 2.0 a positive exception to the question of whether or not the world really needs another China business book. - Michael Ricks, CEO, Investor Growth capital Asia Limited and Former CEO, Ericsson China This book opens the lid on the new era that has begun inside China as it is transformed by the power of new technologies, led by Web 2.0. With insights that only an insider can bring, it deftly highlights the opportunities and challenges for business people, policymakers, researchers and students alike. If reading this book doesn't open your eyes, cause you to abandon old prejudices and lead you to redefine your responses to one of the most far-reaching developments in the world today, then nothing will! - Peter J. Williamson, Professor of International Management, Judge business School, University of Cambridge, and Author of Dragons at Your Door

美国CEO眼中的中国

美国CEO眼中的中国
CEO俱乐部在中国

by Joe Mancuso

  • Publisher : Brown Books
  • Release : 2006-03-01
  • Pages : 296
  • ISBN : 9781933285443
  • Language : En, Es, Fr & De
GET BOOK

In China, a CEO is treated like a king! Police escorts, personal meals with the mayor, gifts at every gathering?and the business ain?t bad, either! With headlines about China's economic advance continuing to appear weekly in worldwide publications and on the news, what better time for American CEOs to look to China for business opportunities. Enter Joe Mancuso, author of The China Picture Book: The CEO Clubs of China (Brown Books Publishing Group). After Mancuso was invited for an extended visit to China in 2002, he immediately realized the potential wealth that existed for business opportunities?and, that globalization is driven not just by major corporations, but by individual entrepreneurs. Already the founder of the CEO Club in America (a nonprofit organization started in 1977), Mancuso worked closely with his colleague, Simon Guo, and the two of them established the CEO Club in China, which opened its doors in 2003. Just two years later, Mancuso took over two hundred American CEOs to China and the result is The China Picture Book. A timely book that provides a firsthand look at American CEOs visiting, networking, and learning how business is done in China, The China Picture Book also provides insight into Asian culture, historical landmarks, and information on all major Chinese cities. Everything a professional might want to learn about China is included?even the best method on how to find a Chinese business partner. This book is a perfect tool for anyone traveling to China or seriously interested in doing business abroad.

My Chinese Dream

My Chinese Dream
From Red Guard to CEO

by Liu Ping

  • Publisher : Sinomedia International
  • Release : 2012
  • Pages : 556
  • ISBN : 9780835100403
  • Language : En, Es, Fr & De
GET BOOK

An unprecedented, unflinching, warts-and-all rags to riches story of one of China's most successful female entrepreneurs.

China's Economic Modernisation And Structural Changes: Essays In Honour Of John Wong

China's Economic Modernisation And Structural Changes: Essays In Honour Of John Wong
A Book

by Zheng Yong-nian,Tong Sarah Yueting

  • Publisher : World Scientific
  • Release : 2019-03-05
  • Pages : 360
  • ISBN : 9811203636
  • Language : En, Es, Fr & De
GET BOOK

This book provides a timely update on the ongoing transformation of the Chinese economy. As the world's second largest economy, China marked the 40th anniversary of economic reform and opening-up in 2018. In this book, top scholars on Chinese economic studies review China's remarkable economic achievement in the past four decades and analyse the challenges facing economic development in the country.The book focusses on structural changes of China's economy, which are essential to steer the country towards sustainable development. It studies the long-term factors affecting the Chinese economy such as education and innovation, and emerging sources of economic growth, such as e-commerce. Other important aspects of the Chinese economy explored in this book include the economic role of the Chinese government, fiscal reforms, capital account liberalisation, housing policies, competition policy and anti-monopoly law, China's export, trends of regional development and reforms of state-owned enterprises.This rich collection of policy-oriented economic studies is also a tribute to Professor John Wong, former research director of the East Asian Institute, National University of Singapore, who passed away in June 2018. For over three decades, Professor Wong had followed and provided insightful analyses on China's economic development.

Leadership Mosaics Across China

Leadership Mosaics Across China
Building Global Leaders for China, from China

by Faris Digital Solutions Pte. Ltd.

  • Publisher : Human Capital Leadership Institute
  • Release : 2016-10-10
  • Pages : 129
  • ISBN : 9813173084
  • Language : En, Es, Fr & De
GET BOOK

Leadership Mosaics Across China is part of the nine research reports, put together by Human Capital Leadership Institute (HCLI), each covering an Asian country. These reports develop insights and solutions that help companies in Asia to build global leaders. Leadership Mosaics Across China is HCLI’s focus on China. Comprising two key sections, the first describes the prevalent characteristics that China business leaders tend to display and how they may need to adapt for the future. The second section turns the spotlight on China’s emerging leaders, and how they can make the next leap to become global leaders. As a practical takeaway, this report also includes a cheat sheet to help new foreign leaders in China hit the ground running. Leadership Mosaics Across China would not be possible without the support of many contributors. HCLI expresses its sincere gratitude to the C-suite (or equivalent) leaders who gamely agreed to be interviewed. Their insights, shared through honest and in-depth conversations, were invaluable in drawing out a more intricate mosaics of China leadership, both of its present and future, and of the incumbents and the emerging leaders. As Leadership Mosaics Across China continues to weave, validate, and event challenge what we know of business leadership in Asia, HCLI hopes that it will truly help companies in Asia build global leaders.

China's Disruptors

China's Disruptors
How Alibaba, Xiaomi, Tencent, and Other Companies are Changing the Rules of Business

by Edward Tse

  • Publisher : Penguin UK
  • Release : 2015-07-14
  • Pages : 272
  • ISBN : 0241240409
  • Language : En, Es, Fr & De
GET BOOK

In China's Disruptors, Edward Tse takes an unprecedented inside look at rapidly emerging Chinese entrepreneurs and their game-changing impact on both China and the world. In September 2014, Chinese e-commerce giant Alibaba raised $25 billion in the world's biggest ever initial public offering. Since then, millions of investors and managers worldwide have pondered a fundamental question: what's really going on with the new wave of China's disruptors? Over the past two decades, an unprecedented burst of entrepreneurialism has transformed China's economy from a closed, impoverished, state-run system into a major power in global business. Alibaba is one of a rising tide of thriving Chinese businesses, and its success has been quickly followed by other previously little-known companies, such as Baidu, Tencent and Xiaomi. Edward Tse is a leading global strategy consultant who has spent more than twenty years working with senior Chinese executives. In China's Disruptors, he draws on exclusive interviews and case studies to reveal how China got to this point and explore what the country's rise means for the rest of the world. 'No one can explain what is happening in China better than Edward Tse' Sam Su, vice chairman of the board and chairman and CEO of China Division of YUM! Brands, Inc. 'A detailed and fascinating study of the changing landscape in China and the entrepreneurs who are driving that change forward. This is a book that will only become increasingly important in the years to come' Chen Dongsheng, chairman and CEO, Taikang Life Insurance Co. Ltd., and president, China Entrepreneurs Forum

Chinese Business

Chinese Business
Landscapes and Strategies

by Hong Liu

  • Publisher : Taylor & Francis
  • Release : 2017-07-14
  • Pages : 332
  • ISBN : 1317421760
  • Language : En, Es, Fr & De
GET BOOK

It is difficult to overstate the importance of China to the world economy, and yet the majority of books either look at Chinese business by applying Western frameworks or models to the context of China or focus on a particular aspect of business in China. Authored by an academic expert on China, this new, completely revised edition of Chinese Business offers its readers a comprehensive and systematic body of knowledge of Chinese business. It has taken a holistic perspective, intending to achieve a balance between the academic and practical, between theory and practice and between traditional and current (Internet-based) industry. The framework of this book subsumes all the major factors that should be taken into consideration when Western companies contemplate a China strategy, including history, philosophy, ancient military classics, strategy and marketing, innovation, Internet business and human resources. The discussion of these factors is supplemented with insightful case studies. Chinese Business, Second Edition, can be used as a textbook for undergraduates and postgraduates at business schools and as a useful reference for researchers, senior executives, consultants and government officials involved in Chinese business.

China Livestreaming E-commerce Industry Insights

China Livestreaming E-commerce Industry Insights
A Book

by Ruo Si

  • Publisher : Springer Nature
  • Release : 2021
  • Pages : 129
  • ISBN : 9811653445
  • Language : En, Es, Fr & De
GET BOOK

Grasp China

Grasp China
A Book

by Christine Ching

  • Publisher : Red Publish
  • Release : 2017-04-22
  • Pages : 374
  • ISBN : 0998718033
  • Language : En, Es, Fr & De
GET BOOK

Grasp China is a comprehensive guidebook for business professionals and company executives to become “China Experts” in a very short period of time. When working or conducting business in China, there are so many critical but untold cultural and business secrets that are never written down even by local Chinese. For instance, do you know that you should not accept business dinner invitation easily because it signals a commitment? Are you curious why your local partner refuses to hire people from certain provinces in China? The four sections in the book cover all the critical aspects business travellers and expats must know before they land in the country. The first section focuses on the key notion of “China is not one China” through the lens of geography, city tier classification, and income disparity. Section two covers common and up-to-date social topics popular amongst the locals, and can be used as an ice breaker. Some of the topics are real estate prices, common regional stereotypes, China mobile internet, etc. Section three goes deeper into the nuances of the Chinese business world: unspoken business rules, dining and drinking etiquette, gifting, etc. Section four is a survival guide providing tips on traveling and living in China. To make the book more interesting as an engaging read on your flight to China, and at the same time avoid the common mistakes in other China books of being too abstract and non-practical, the author used many real-life case studies from her years of professional experience and networking on the ground to illustrate the different aspects of today’s business world and people’s daily lives in China. These real-life examples help explain the different aspects of Chinese culture in a straightforward way, making the book really easy and fun to read, allowing the readers to quickly “internalize” the materials. “China is a big country with a lot of complexities in culture, customs, traditions, and habits. Most people found it very challenging to learn how to do business or develop a professional relationship. It is admirable that Christine was able to crystallize the crucial insights and lessons in simple and yet penetrating forms. The personal experiences and stories added so much color. The book is a must-read for people without much exposure to China, but even for veterans, I think you will learn a lot of new perspectives and gain new insights from reading the book.” - Professor Hau Lee, Stanford Graduate School of Business "Christine has provided simple but useful information for anyone involved in China. A good primer." - Achal Agarwal, President, Kimberly-Clark Asia Pacific “Chinese mobile internet is in many ways leadings the world trend, and affecting the daily lives of over a billion people, especially the younger generations. In Grasp China, Christine articulated this unique landscape through vivid examples to give perspective visitors a practical guide of this exciting digital world.” - Rui Yu, CEO of Yihaodian (Largest online grocer in China)

Getting China and India Right

Getting China and India Right
Strategies for Leveraging the World's Fastest Growing Economies for Global Advantage

by Anil K. Gupta,Haiyan Wang

  • Publisher : John Wiley & Sons
  • Release : 2009-03-30
  • Pages : 272
  • ISBN : 9780470441091
  • Language : En, Es, Fr & De
GET BOOK

This book is the first strategic guide for multi-national corporations (MNCs)who are contemplating expanding into both China and India. Gupta and Wang explain how many MNCs view China and India solely from the lens of off-shoring and cost-reduction, and focusing their marketing strategies on only the top 5-10% of the population. This is a missed opportunity. China and India are the only two countries that constitute four realities that are strategically crucial for the global enterprise: Both provide mega-markets for almost every product and service Both have platforms that will dramatically reduce the company's global cost structure Both have platforms that will significantly boost the company's global technology and innovation base Both are springboards for the mergence of new fearsome global competitors. This book aims to shed light on the brutal competition for markets and resources in China and India as well as lays out the strategic action implications for those companies who want to emerge as the global players of tomorrow.