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With more universities facing financial difficulty and academic libraries being asked to do more with less, fundraising has been transformed from a luxury to a necessity. Now, more than ever, academic libraries need to know how to effectively obtain and steward donors. Most fundraising books are written from perspectives that are not always relevant to the complex environment that academic libraries must navigate. Fundraising for Academic Libraries: A Practical Guide for Librarian is written just for academic libraries. The authors demystify fundraising to enable those to work in an academic library to feel confident in their ability to obtain contributions, sponsorships, and grants for their libraries. From major gifts to events to special collections, this book looks at academic library fundraising holistically. Not a one-size-fits-all approach, chapters explore multiple methods that an academic library can use to identify potential donors, ask for gifts, and retain existing contributors. This book also connects readers with extensive fundraising resources so they can readily apply the book’s tips and techniques to their own library environment. Whether they are interested in approaching a local business to provide a prize for a silent auction or asking for an established donor for an estate gift, novice academic library fundraisers will find step-by-step instructions that help them navigate a variety of situations. By providing readers with practical fundraising tools including flow charts, simple proposal and gift templates as well as sample donor correspondence, this book enables academic libraries to be able to start and advance their own development programs.

Writing to raise money takes more than a few choice words. Highly profitable communications use a wide array of "trade secrets" to boost response. Things like emotional triggers, a working knowledge of reader psychology, the discovery of eye motion studies, and donor research – all help writing pros reap big rewards from their appeal letters, newsletters, websites, case statements, and more.Now these trade secrets are yours, collected in one easy-to-understand volume: How to Write Fundraising Materials that Raise More Money – The Art, the Science, the Secrets. Author Tom Ahern is recognized as one of North America's leading experts on effective communications. His workshops are in hot demand. Last year he released a first-of-its-kind book on moneymaking donor newsletters.Now, in his new book, Ahern reveals all: how top fundraising writers inspire their prospects to make that first gift – and how they keep existing donors loyal and generous.Raising more money through words, via the printed page or online, is no accident. But anyone can do it well: you don't need special writing talent. All you need is this essential guide to best practices in the fundraising industry.

Presents 50 fun, creative, and cost-effective fundraising strategies from schools across the country and includes savvy organizing tips, guidance on ethical issues, and advice for avoiding mishaps.

The real-world guide to successfully funding your nonprofit program The Complete Guide to Fundraising Management is the comprehensive handbook for successful fundraising, with a practical focus that applies across the nonprofit sector. With a focus on planning, self-assessment, continual improvement, and high-payoff strategies, this book provides more than just ideas—it shows you the concrete, real-world actions that make it all happen, and gives you the tools you need to bring these concepts to life. This new fourth edition features the latest information about social media campaigning, internet fundraising, crowdfunding, and more. Timelines, checklists, and forms help you streamline management tasks to focus on effective development, and updated sample reports and budget information help you begin implementing these approaches quickly. The nonprofit world is becoming increasingly competitive in terms of funding, and fundraisers are being asked to perform miracles more than ever before. This book offers a time-tested framework for fundraising success, with step-by-step guidance through the entire process from prospect to program. Understand and apply the major principles and best practices of fundraising Manage information, resources, development, and volunteers Adopt new approaches to relationship-building and prospect identification Write grants and fundraising materials that make a rock-solid case for support There is never enough funding to go around. To survive and thrive, nonprofits must revitalize interest and generate more support. Gone are the days of door-knocking and bake sales; strategy is critical, and execution must be top-notch. The Complete Guide to Fundraising Management shows you the real-world strategies that get your programs funded.

Comprehensive and edited by leading names, this book takes a critical and discursive approach to the various forms and contexts of fundraising. Fundraising is a maturing profession, but one that is becoming increasingly controversial. Media reports of poor practice have contributed to concerns about the integrity of fundraisers and the uses which have been made of the resources they raise. As a result, a consensus now exists among senior figures in the industry about the changes that are required. Technique is no longer enough. Many more of the next generation of practitioners must be capable of considered reflection, organizational and inter-organizational strategic thinking and value-based leadership. Exploring new developments taking place in the area of fundraising, the specially commissioned articles, by experts in the field move the thinking in the profession beyond its familiar formulae and assumptions, opening up critical debate about the nature, contribution and limitations of fundraising. This volume is essential reading for anyone who aspires to work at senior levels in fundraising or is currently engaged in studying this challenging area.

An African proverb says, “If you want to travel fast, travel alone. If you want to travel far, travel together.” World-Class Fundraising Isn’t a Solo Sport is about how to travel far in the world of academic development. It provides practical, field-tested strategies for building strong academic development teams. Using realistic case studies and innovative tools designed specifically for use in higher education, the book serves as an operations manual for how faculty members, academic administrators, or development officers can best work together to achieve their fundraising goals.

Sports Fundraising is a complete introduction to fundamental principles and best practice in sports fundraising. Focusing on the particular challenges of fundraising in intercollegiate and interscholastic sport, and for youth sport organizations, the book is designed to help students develop the professional skills that they will need for a successful career in sports or education administration. Packed with real-life case studies and scenarios, the book offers a step-by-step guide to the effective planning, communication, implementation and management of sports fundraising projects, and introduces the most important issues in contemporary sports fundraising. Each chapter contains a range of useful features, from definitions of key terms to skill-building exercises, exploring both quantitative and qualitative methods for understanding the fundraising process and designing more effective fundraising projects. This is an essential course text for any athletic or sport fundraising course, and an invaluable reference for all professional fundraisers working in sport or education.

"Learn to: research your top donors and prospects; build a set of research skills; expand your Internet resource list; set goals to fit research into your fundraising plan"--Cover.

As nonprofit organizations face heightened scrutiny by the general public, donors, regulators, and members of Congress, the Third Edition of the essential book on the basics of fundraising provides new, up-to-date and valuable information that every fundraiser needs to know. With ethics and accountability being the primary theme of the Third Edition, this practical guide will continue to provide an overview of the field and give development staff, managers, and directors a platform from which to operate their fundraising programs. The new edition also provides much needed information on giving trends, computer hardware and software available for fundraisers, cost estimates and workflow timetables, and the importance of the Internet. This primer remains a must-have for anyone new to the fundraising arena.

Principles of Fundraising: Theory and Practice provides readers with an overview of the theory and practice of fundraising for nonprofit organizations. It approaches fundraising from a marketing position, yet incorporates concepts from the law, economics, accounting, history, sociology, psychology, theology, and ethics. While many fundraising textbooks are heavily geared toward practice, this textbook balances the approach and provides a basis for further study in the field of fundraising.

In Japan in 1861, Lord Genji, a young nobleman with a gift for prophecy, joins forces with two Christian missionaries, a mysterious geisha, and a legendary swordsman to embark on a harrowing odyssey toward an ultimate battle.

DEVELOPMENT FOR ACADEMIC LEADERS In addition to their other duties, academic leaders are expected to network with potential donors and to be productive and enthusiastic fundraisers. More often than not, however, academic leaders are given little or no training on how to be savvy fundraisers for their institutions. Development for Academic Leaders is a much-needed resource that offers a concise yet comprehensive guide to fundraising for those who are new to the process. The book clarifies roles, responsibilities, programs, activities, politics, and funding sources as well as offering a review of the overall process. Written by Penelepe C. Hunt, a successful practitioner of and noted expert in academic fundraising, the book includes information on attracting and retaining effective development officers and contains suggestions for deans (and other campus leaders) for working effectively with these valued members of their institutions. Hunt introduces novice fundraisers to the cycle of giving (identification, qualification, cultivation, solicitation, and stewardship) and provides information on how and when to take part in the fundraising process. She defines the various types of funding including annual gifts, major gifts, planned gifts, and principal gifts and reveals why ascertaining which type of gift will be most appealing to a donor is an important part of planning for a successful solicitation. Development for Academic Leaders also contains suggestions for overcoming reluctance on the part of leaders to ask potential donors for a gift. Hunt explains that donors do not give merely because our programs need and deserve support. They give because of their own desires, passions,and aspirations. Development for Academic Leaders also reveals the importance of participating in your institution's overall development communications efforts and offers a general overview of campaign and event principles and how you can use these funding strategies to the advantage of your college. For any academic leader who participates in their program's fundraising efforts, this important resource offers a wealth of information for becoming a creative, skilled, and successful part of the fundraising team.

Designed to help nonprofit board members and senior staff, "The six books address all of the fundamental elements of service common to most boards, including board member responsibilities, how to structure the board in the most efficient manner, and how to accomplish governance work in the spirit of the mission of the organization." -- pg. 2 of Book 1.

Fundraisers, here are the tricks that get the cash! Fundraising For Dummies is the complete, fun-to-read guide to the art and science of raising money for nonprofit endeavors, from Little League to big foundations. Fundraising For Dummies helps you to Find the secrets of writing grants that get the green Conduct effective grassroots campaigns, phone and mail solicitations, events, and more Discover tips on starting a nonprofit organization from scratch Put the fun" in fundraising Watch as your volunteer force turns into your front ranks, and wait to hear those "noes" turn into "yesses" as ...For Dummies turns your marketing techniques into solid gold.