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New Thinking for 21st Century Publishers

New Thinking for 21st Century Publishers
Emerging Patterns and Evolving Stratagems

by Joost Kist

  • Publisher : Chandos Publishing
  • Release : 2009
  • Pages : 164
  • ISBN : 9876543210XXX
  • Language : En, Es, Fr & De
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Written by a former vice president of Wolters Kluwer, the leading international publishing group, this book tackles the oft-debated and compelling state of the publishing profession in the 21st century. As the nature of the content and modes of delivery continue to rapidly change, New Thinking for 21st Century Publishers provides a blueprint to help companies transition successfully. Chapters discuss revised strategy, placement in the information marker, attracting an audience with varied tastes and behaviors, and ensuring quality content.

New Thinking for 21st Century Publishers

New Thinking for 21st Century Publishers
Emerging Patterns and Evolving Stratagems

by Joost Kist

  • Publisher : Elsevier
  • Release : 2008-09-30
  • Pages : 178
  • ISBN : 1780632177
  • Language : En, Es, Fr & De
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Written by a former vice president of Wolters Kluwer, the leading international publishing group. This authoritative book addresses the compelling question: how will the publishing profession survive and thrive in the 21st century? Publishing companies today find themselves in the midst of a sea change in the nature of the content they create; the modes of its delivery; the converging of content and service; and even in the structure of the publishing industry itself. Today, at the beginning of the 21st century we are witnessing an accelerating change in the transition from traditional printing and printing - and publishing-on-demand to online and wireless delivery of content. One of the questions that will be discussed in this book is whether new electronic publishing technologies can help to structure and organise the publishing industry in this transitional period and assist the book and the other former traditional print publications to find their rightful place in a new dynamic environment. The aim of this books is to provide the reader of a blueprint - a concept for a roadmap - that may guide him or her into the new not so level and even uncharted playing fields of the 21st century. The main themes of the book are: publishing houses have to rethink and reformulate their strategy and tactics in the information chain to recover lost ground and recapture lost positions in the information market; readers and users of information are not all the same but have very different profiles, tastes and behaviour; the value of information can be measured only in the context of the quality of tis content and its enchancements and specific applications in the market. Written by knowledgeable and well-respected international publishing executive in the field Draws on the author's wide-ranging practical experience of major global strategic development and project management in technology within the publishing and information services field Provides practical and realistic guidance and solutions to real-world problems

New Thinking About Genetics

New Thinking About Genetics
A Book

by Britannica Educational Publishing

  • Publisher : Britannica Educational Publishing
  • Release : 2010-04-01
  • Pages : 280
  • ISBN : 1615301690
  • Language : En, Es, Fr & De
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Debates on nature versus nurture rage on and the question of identity looms large for almost everybody at some point in their lives. Thanks to continuing developments in genetics research, some of those questions can be put to bed—or at least, better understood. Moreover, studies of the genome can yield a number of possibilities in improving health and curing disease. This book explores all aspects of this rapidly evolving field by introducing the science of genetics as well as detailing the controversies and implications for future studies.

Digital Libraries

Digital Libraries
Methods and Applications

by Kuo Hung Huang

  • Publisher : BoD – Books on Demand
  • Release : 2011-04-04
  • Pages : 234
  • ISBN : 9533072032
  • Language : En, Es, Fr & De
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Digital library is commonly seen as a type of information retrieval system which stores and accesses digital content remotely via computer networks. However, the vision of digital libraries is not limited to technology or management, but user experience. This book is an attempt to share the practical experiences of solutions to the operation of digital libraries. To indicate interdisciplinary routes towards successful applications, the chapters in this book explore the implication of digital libraries from the perspectives of design, operation, and promotion. Without common agreement on a broadly accepted model of digital libraries, authors from diverse fields seek to develop theories and empirical investigations that to advance our understanding of digital libraries.

New Thinking About Pollution

New Thinking About Pollution
A Book

by Robert Curley Manager, Science and Technology

  • Publisher : The Rosen Publishing Group, Inc
  • Release : 2010-08-15
  • Pages : 272
  • ISBN : 1615301356
  • Language : En, Es, Fr & De
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Describes areas where the wise application of technology has begun to work and explains how a combination of technology, intelligence, and will are the key to controlling and reversing pollution.

New Thinking About Evolution

New Thinking About Evolution
A Book

by John P. Rafferty Associate Editor, Earth Sciences

  • Publisher : The Rosen Publishing Group, Inc
  • Release : 2010-08-15
  • Pages : 288
  • ISBN : 1615301291
  • Language : En, Es, Fr & De
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Examines the history of evolution, as well as to bring to the forefront current methods and the new understanding of DNA and evolution.

What is a 21st Century Brand?

What is a 21st Century Brand?
New Thinking from the Next Generation of Agency Leaders

by Nick Kendall

  • Publisher : Kogan Page Publishers
  • Release : 2015-04-03
  • Pages : 432
  • ISBN : 0749472634
  • Language : En, Es, Fr & De
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What is a 21st Century Brand? How is it changing? What is critical now? What are the new mantras and principles? What are the new ideas for how to do it? What do you believe and what would you do therefore? This book features 20 of the best papers produced during the 10 years of The IPA Excellence Diploma. Each is a fresh, original and uniquely personal perspective from the new generation of leaders across creative, media and digital agencies. Produced in partnership with internationally recognised advertising body, the IPA, they are accompanied by commentary from leading industry thinkers including Stephen Woodford, Mark Earls, David Wilding and Ian Priest, and edited by Nick Kendall. Together they offer you multiple perspectives and the opportunity for you to challenge yourself to consider what you believe. Structured as 20 provocations written in the form of 'I believe... and therefore...', the essays are organised into three sections: - What is a brand? - How should we engage to build them? - How should we organise to deliver? Highlighting that today's most successful agencies are those which are embracing the new ways in which we consume content, What is a 21st Century Brand? delivers cutting-edge thinking across all areas of advertising practice. If you want to take time to think about the real fundamentals of what we do as a business -create and build brands- this book will be all the stimulation you would want.

Human Evolution

Human Evolution
A Book

by Rusty Huddle

  • Publisher : Encyclopaedia Britannica
  • Release : 2016-12-09
  • Pages : 134
  • ISBN : 1508103550
  • Language : En, Es, Fr & De
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Pollution and Your Lungs

Pollution and Your Lungs
A Book

by Daniel E. Harmon

  • Publisher : The Rosen Publishing Group, Inc
  • Release : 2012-12-15
  • Pages : 48
  • ISBN : 1448884330
  • Language : En, Es, Fr & De
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In many parts of the world, people can not only smell the air around them, but also see it and even feel it. Air is so thick with pollutants in certain areas that astronauts in space have seen and photographed it without magnification. Smoke does not simply disappear; it lingers in the atmosphere until natural processes eliminate it. One method of natural process is that trees and other plants are structured so that they absorb pollutants. The bad news is that companies are reducing plant habitats for their timber and land area. Readers learn that new pollutants are entering the atmosphere, both natural and man-made. Natural air pollutants include volcanic eruptions as well as wildfires. Hospitals have been overwhelmed by thousands of patients with respiratory problems. This graphic account explores the causes of pollution and its effects on the lungs. It looks at what is being done to address the pollution problem and ways in which readers can contribute to solutions.

Mothering Our Boys (US Edition)

Mothering Our Boys (US Edition)
A Guide For Moms of Sons

by Maggie Dent

  • Publisher : Pennington Publications
  • Release : 2018-11-01
  • Pages : 200
  • ISBN : 0648431010
  • Language : En, Es, Fr & De
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"Maggie is earthy and real, full of love and knowledge, especially on raising sons." - Steve Biddulph "Maggie's perspective on raising boys is spot on. She writes with humor and depth, providing insight and strategies for many of the most important issues facing moms. There is a lovely ease to her writing and a powerful honesty. I hope every mother of a son (and everyone else!) will read this book. The future of the world, to a great extent, depends on how we raise our boys." - Michael Gurian, New York Times Bestselling Author of The Wonder of Boys and Saving Our Sons If we can see the world through boys' eyes a little better, we will make different choices in the way we mother them… and we will find them less confusing, and love them more deeply. Mothers of sons are worried about raising their boys in a world where negative images of masculinity are front and centre of our media, almost every day. Not only that, but statistically our boys are still struggling in many ways. Even though we live in a time where we recognise that nothing in gender is fixed, it remains a fact that the influence of a mother on her son is massive. A mother of four sons herself, Maggie Dent draws on her personal experience - and over four decades work as a teacher, counsellor and now author and speaker - to help build understanding, empathy and compassion for our boys. Maggie shares her five key secrets that every mum needs to know and uses the voices of men she has worked with and surveyed to reveal what really matters in a boy's relationship with his mother and other mother figures. Maggie is one of Australia's most popular parenting authors and educators, and her seminars about boys have sold out all across Australia and in the UK. She is finally sharing her insights, her reflections, and (as always) her humour around mothering boys to help you be the mum your son needs you to be.

Logos

Logos
A Book

by Anonim

  • Publisher : Unknown Publisher
  • Release : 2006
  • Pages : 129
  • ISBN : 9876543210XXX
  • Language : En, Es, Fr & De
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Composting

Composting
A Book

by Brian Hanson-Harding

  • Publisher : The Rosen Publishing Group, Inc
  • Release : 2013-12-15
  • Pages : 64
  • ISBN : 1477717811
  • Language : En, Es, Fr & De
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Composting is a way to speed up the natural process of decomposition and return organic materials to the soil. Instead of throwing away organic waste, items such as fruit and vegetable scraps, eggshells, coffee grounds, and yard trimmings can be composted. The result is a dark, crumbly material that can be used to improve the soil and beautify gardens, parks, and lawns. This interesting and practical guide explains how composting works and how to start composting, including setting up a bin, adding the right mix of ingredients, aerating the pile, and more. Successful school and municipal programs across the country are highlighted as well.

Mothering Our Boys

Mothering Our Boys
A Guide for Mums of Sons

by Maggie Dent

  • Publisher : Pennington Publications
  • Release : 2018-11-01
  • Pages : 200
  • ISBN : 0994563280
  • Language : En, Es, Fr & De
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"Maggie is earthy and real, full of love and knowledge, especially on raising sons." - Steve Biddulph "Maggie's perspective on raising boys is spot on. She writes with humor and depth, providing insight and strategies for many of the most important issues facing moms. There is a lovely ease to her writing and a powerful honesty. I hope every mother of a son (and everyone else!) will read this book. The future of the world, to a great extent, depends on how we raise our boys." - Michael Gurian, New York Times Bestselling Author of The Wonder of Boys and Saving Our Sons If we can see the world through boys' eyes a little better, we will make different choices in the way we mother them... and we will find them less confusing, and love them more deeply. Mothers of sons are worried about raising their boys in a world where negative images of masculinity are front and centre of our media, almost every day. Not only that, but statistically our boys are still struggling in many ways. Even though we live in a time where we recognise that nothing in gender is fixed, it remains a fact that the influence of a mother on her son is massive. A mother of four sons herself, Maggie Dent draws on her personal experience - and over four decades work as a teacher, counsellor and now author and speaker - to help build understanding, empathy and compassion for our boys. Maggie shares her five key secrets that every mum needs to know and uses the voices of men she has worked with and surveyed to reveal what really matters in a boy's relationship with his mother and other mother figures. Maggie is one of Australia's most popular parenting authors and educators, and her seminars about boys have sold out all across Australia and in the UK. She is finally sharing her insights, her reflections, and (as always) her humour around mothering boys to help you be the mum your son needs you to be.

Humane Homes

Humane Homes
A Book

by Catherine Robertson

  • Publisher : The Rosen Publishing Group, Inc
  • Release : 2019-07-15
  • Pages : 64
  • ISBN : 1508180571
  • Language : En, Es, Fr & De
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Our homes are where we live and play, and for those making positive vegan choices, it's important for our domestic spaces to be environmentally friendly and cruelty-free. This book provides practical advice and inspiration to everyone who is building or renovating and wants a home that both supports their lifestyle and benefits the planet. Topics include making intelligent choices on appliances and creating butterfly-friendly gardens. With ideas, tips, and guidelines for every aspect of home design, readers will see how easy it is to make smart choices and create a beautiful, safe space for living.

Teacher and Librarian Partnerships in Literacy Education in the 21st Century

Teacher and Librarian Partnerships in Literacy Education in the 21st Century
A Book

by Joron Pihl,Kristin Skinstad van der Kooij,Tone Cecilie Carlsten

  • Publisher : Springer
  • Release : 2017-03-22
  • Pages : 8
  • ISBN : 9463008993
  • Language : En, Es, Fr & De
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This volume explores teacher and librarian partnerships in literacy education, showing that such partnerships are essential to literacy education in 21st century. Teacher and librarian partnerships contribute significantly to the realization of the democratic mandate of the teaching and library profession. Partnerships respond to the educational challenges characterized by an unprecedented pace of knowledge development, digitalization, globalization and extensive transnational migration. The contributors reconceptualize literacy education based on teacher and librarian partnerships. Studies from Sweden, Norway and the U.K. analyze such partnerships as sociocultural and intercultural practices, documenting ways in which teacher and librarian partnerships in literacy education enhance reading literacy, learning, empowerment and social justice. The authors treat literacies as social practices, rather than as an autonomous skill, working with interdisciplinary perspectives that draw on educational research, New Literacy Studies, library and information science and interprofessional studies. Partnerships facilitate reading for pleasure and reading engagement in work with school subjects and curriculum goals, irrespective of socio-economic or cultural background or gender. The partnerships facilitate work with multimodal literacies and inquiry-based learning, both of which are essential in the 21st century. Equally important, the contributors show that the partnerships foster work with the multiple literacies of students and communities, and students’ attachment to the public and school library. The contributors also analyze tensions and contradictions in literacy education and in school library policy and practice, and attempts to deal with these challenges. Teacher and Librarian Partnerships in Literacy Education in the 21st Century brings together leading scholars in educational research and literacy studies, including Brian V. Street, Teresa Cremin, Joan Swann and Joron Pihl. The volume addresses scholars, and is relevant for students, teachers, librarians and politicians.

Communism in the 21st Century [3 volumes]

Communism in the 21st Century [3 volumes]
A Book

by Shannon Kurt Brincat

  • Publisher : Praeger
  • Release : 2013-12-12
  • Pages : 791
  • ISBN : 1440801266
  • Language : En, Es, Fr & De
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A compelling three-volume exploration of the philosophical, social, and political facets of the theory and practice of communism within the conditions of 21st-century world politics and late capitalism. • Presents viewpoints from leading Marxist philosophers, economists, and historians alongside those from experts critical of communist ideas to provide a balanced, diverse collection on modern communism • Re-examines established debates within communist and radical politics to show how these discussions have been reconfigured to how communism is currently situated in world politics and may develop in the future • Explores Marx's vision from various interpretive backgrounds, including the socialist, economic, humanist, cosmopolitan, post-modern, feminist, environmental, and cultural, to engage a wide readership: students, academics, activists, and laypersons

The Advertising Handbook

The Advertising Handbook
A Book

by Jonathan Hardy,Iain Macrury,Helen Powell

  • Publisher : Routledge
  • Release : 2018-02-28
  • Pages : 280
  • ISBN : 1317192273
  • Language : En, Es, Fr & De
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The Advertising Handbook provides a critical introduction to advertising and marketing practices today. Contributions from leading international scholars and practitioners offer extended coverage of the contemporary shifts and pressures reshaping the marketing communications (or advertising and marketing) industries and their relationship to the consumer. Profiles and case studies illustrate innovation and diversification among advertising, marketing and public relations companies. Discussion questions aid learning and encourage debate about the activities and influence of advertising today. This Fourth Edition explores the growing significance of: the influence of ‘Big Data’ and automation in digital advertising; tracking and profiling users across digital communications for targeted and personalised marketing communications; the rise of media and advertising integration through sponsored content, product placement, native advertising and other forms of branded content; the dynamic shifts in ad spending and media–advertising relationships across legacy media, online and social media; and the complex profile of consumer behaviour that produces new challenges for brands and branding. Fully revised and updated, this new edition of The Advertising Handbook is a comprehensive and accessible guide to contemporary advertising and marketing theory and practice, designed to meet the requirements, interests and terms of reference of the most recent generation of media and advertising students.

Design Thinking Research

Design Thinking Research
Translation, Prototyping, and Measurement

by Christoph Meinel

  • Publisher : Springer Nature
  • Release : 2021
  • Pages : 129
  • ISBN : 3030763242
  • Language : En, Es, Fr & De
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Handbook of Research on Applied Learning Theory and Design in Modern Education

Handbook of Research on Applied Learning Theory and Design in Modern Education
A Book

by Railean, Elena

  • Publisher : IGI Global
  • Release : 2015-11-09
  • Pages : 866
  • ISBN : 1466696354
  • Language : En, Es, Fr & De
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The field of education is in constant flux as new theories and practices emerge to engage students and improve the learning experience. Research advances help to make these improvements happen and are essential to the continued improvement of education. The Handbook of Research on Applied Learning Theory and Design in Modern Education provides international perspectives from education professors and researchers, cyberneticists, psychologists, and instructional designers on the processes and mechanisms of the global learning environment. Highlighting a compendium of trends, strategies, methodologies, technologies, and models of applied learning theory and design, this publication is well-suited to meet the research and practical needs of academics, researchers, teachers, and graduate students as well as curriculum and instructional design professionals.

Business Ethics in the 21st Century

Business Ethics in the 21st Century
A Book

by Norman Bowie

  • Publisher : Springer Science & Business Media
  • Release : 2013-05-16
  • Pages : 235
  • ISBN : 9400762232
  • Language : En, Es, Fr & De
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This work provides a critical look at business practice in the early 21st century and suggests changes that are both practical and normatively superior. Several chapters present a reflection on business ethics from a societal or macro-organizational point of view. It makes a case for the economic and moral superiority of the sustainability capitalism of the European Union over the finance-based model of the United States. Most major themes in business ethics are covered and some new ones are introduced, including the topic of the right way to teach business ethics. The general approach adopted in this volume is Kantian. Alternative approaches are critically evaluated.