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The Achievement Habit

The Achievement Habit
Stop Wishing, Start Doing, and Take Command of Your Life

by Bernard Roth

  • Publisher : HarperCollins
  • Release : 2015-07-07
  • Pages : 288
  • ISBN : 0062356127
  • Language : En, Es, Fr & De
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The co-founder of the Stanford d.School introduces the power of design thinking to help you achieve goals you never thought possible. Achievement can be learned. It’s a muscle, and once you learn how to flex it, you’ll be able to meet life’s challenges and fulfill your goals, Bernard Roth, Academic Director at the Stanford d.school contends. In The Achievement Habit, Roth applies the remarkable insights that stem from design thinking—previously used to solve large scale projects—to help us realize the power for positive change we all have within us. Roth leads us through a series of discussions, stories, recommendations, and exercises designed to help us create a different experience in our lives. He shares invaluable insights we can use to gain confidence to do what we’ve always wanted and overcome obstacles that hamper us from reaching our potential, including: Don’t try—DO; Excuses are self-defeating; Believe you are a doer and achiever and you’ll become one; Build resiliency by reinforcing what you do rather than what you accomplish; Learn to ignore distractions that prevent you from achieving your goals; Become open to learning from your own experience and from those around you; And more. The brain is complex and is always working with our egos to sabotage our best intentions. But we can be mindful; we can create habits that make our lives better. Thoughtful and powerful The Achievement Habit shows you how.

The Achievement Habit

The Achievement Habit
Stop Wishing, Start Doing, and Take Command of Your Life

by Bernard Roth

  • Publisher : HarperBusiness
  • Release : 2015-07-07
  • Pages : 288
  • ISBN : 9780062356109
  • Language : En, Es, Fr & De
GET BOOK

The co-founder of the Stanford d.School introduces the power of design thinking to help you achieve goals you never thought possible. Achievement can be learned. It’s a muscle, and once you learn how to flex it, you’ll be able to meet life’s challenges and fulfill your goals, Bernard Roth, Academic Director at the Stanford d.school contends. In The Achievement Habit, Roth applies the remarkable insights that stem from design thinking—previously used to solve large scale projects—to help us realize the power for positive change we all have within us. Roth leads us through a series of discussions, stories, recommendations, and exercises designed to help us create a different experience in our lives. He shares invaluable insights we can use to gain confidence to do what we’ve always wanted and overcome obstacles that hamper us from reaching our potential, including: Don’t try—DO; Excuses are self-defeating; Believe you are a doer and achiever and you’ll become one; Build resiliency by reinforcing what you do rather than what you accomplish; Learn to ignore distractions that prevent you from achieving your goals; Become open to learning from your own experience and from those around you; And more. The brain is complex and is always working with our egos to sabotage our best intentions. But we can be mindful; we can create habits that make our lives better. Thoughtful and powerful The Achievement Habit shows you how.

The Achievement Habit

The Achievement Habit
Stop Wishing, Start Doing and Take Command of Your Life

by Anonim

  • Publisher : Unknown Publisher
  • Release : 2017
  • Pages : 4
  • ISBN : 9876543210XXX
  • Language : En, Es, Fr & De
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The Achievement Habit

The Achievement Habit
Stop Wishing, Start Doing and Take Command of Your Life

by Anonim

  • Publisher : Unknown Publisher
  • Release : 2017
  • Pages : 4
  • ISBN : 9876543210XXX
  • Language : En, Es, Fr & De
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Habit Factor (R)

Habit Factor (R)
A Book

by Martin Grunburg

  • Publisher : Equilibrium Enterprises Inc
  • Release : 2010-11
  • Pages : 238
  • ISBN : 9780982050132
  • Language : En, Es, Fr & De
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This text encapsulates nearly 3,000 years of philosophy and success literature to reveal the most elemental and profound truth governing all personal achievement: habit is the single-greatest determinant in a person's ability to realize a life of success and achievement. This edition reveals its proven step-by-step methodology.

The Genius Habit

The Genius Habit
How One Habit Can Radically Change Your Work and Your Life

by Laura Garnett

  • Publisher : Sourcebooks, Inc.
  • Release : 2019-02-05
  • Pages : 384
  • ISBN : 1492667315
  • Language : En, Es, Fr & De
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Make your job the right job Maybe you're a young professional just starting to think seriously about what you want out of your career. Maybe you've been job hopping for a few years and haven't found the perfect fit. Or maybe you want to launch your career to a new level and bring fresh energy to your work. In The Genius Habit, performance strategist Laura Garnett shows you how the path to finding long-lasting professional happiness starts with building the habit that makes extraordinary accomplishment all but guaranteed, as well as: The difference between passion and purpose and why one matters more than the other How to stop equating achievements with happiness Why having a mentor is not a necessity for career success The benefits of continually fine-tuning your career so you are challenged and fulfilled every day Combining the most recent and exciting research on productivity and performance with Laura's experience guiding dozens of high-level clients to the heights of success, The Genius Habit is a must-read for anyone who believes that work can and should be one of the most rewarding aspects of life.

High Performance Habits

High Performance Habits
How Extraordinary People Become that Way

by Brendon Burchard

  • Publisher : Hay House
  • Release : 2017
  • Pages : 393
  • ISBN : 1401952852
  • Language : En, Es, Fr & De
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THESE HABITS WILL MAKE YOU EXTRAORDINARY. Twenty years ago, author Brendon Burchard became obsessed with answering three questions: 1. Why do some individuals and teams succeed more quickly than others and sustain that success over the long term? 2. Of those who pull it off, why are some miserable and others consistently happy on their journey? 3. What motivates people to reach for higher levels of success in the first place, and what practices help them improve the most? After extensive original research and a decade as the world's leading high performance coach, Burchard found the answers. It turns out that just six deliberate habits give you the edge. Anyone can practice these habits and, when they do, extraordinary things happen in their lives, relationships, and careers. Which habits can help you achieve long-term success and vibrant well-being no matter your age, career, strengths, or personality? To become a high performer, you must seek clarity, generate energy, raise necessity, increase productivity, develop influence, and demonstrate courage. This book is about the art and science of how to cultivate and practice these proven habits. Whether you want to get more done, lead others better, develop skill faster, or dramatically increase your sense of joy and confidence, the habits in this book will help you achieve it. Each of the six habits is illustrated by powerful vignettes, cutting-edge science, thought-provoking exercises, and real-world daily practices you can implement right now. If you've ever wanted a science-backed, heart-centered plan to living a better quality of life, it's in your hands. Best of all, you can measure your progress. A link to a free professional assessment is included in the book.

The Achievement Habit: Stop Wishing, Start Doing, and Take ...

The Achievement Habit: Stop Wishing, Start Doing, and Take ...
A Book

by Anonim

  • Publisher : Unknown Publisher
  • Release : 2021
  • Pages : 329
  • ISBN : 9876543210XXX
  • Language : En, Es, Fr & De
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Your Own Worst Enemy

Your Own Worst Enemy
A Book

by Ken Christian

  • Publisher : Springer Science & Business Media
  • Release : 2009-05-05
  • Pages : 304
  • ISBN : 9780061935558
  • Language : En, Es, Fr & De
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Do you suffer from any of the following? Procrastination Wide swings of mood and self-esteem Ambivalence in making decisions Dreaming big, but never following through If you or someone you love isn't living up to his or her potential -- and suffers from even one or two of the above feelings -- here is a program that can help. Your Own Worst Enemy is the first book devoted to the problem of adult underachievement, a problem stemming from common behavior patterns that can manifest itself in almost every walk of life -- from twentysomethings stuck in dead-end jobs to outwardly successful businesspeople who can't help feeling they've missed their true calling. In Your Own Worst Enemy, Dr. Kenneth Christian details the telltale signs of what he calls self-limiting behavior -- everyday habits that can seem harless (like taking unchallenging jobs) or even worthwhile (like setting absurdly high standards), but that over time can send high-potential people into a tailspin of dead ends and frustration. He identifies underachieving types, from charmers, who substitute congeniality for effort, to extreme risk-takers, who casually gamble their future away, to best-or-nothings, who refuse to play if they can't win. And he offers practical 15-step guide to help underachievers shake off their old habits and start taking an active hand in their own future. Filled with persuasive case studies and useful advice on everything from overhauling workspace to remaking self-image, Your Own Worst Enemy will help underachievers everywhere visualize their goals, break through their barriers, and start realizing their unlimited potential.

The Achievement Habit: a 2-BOOK COMPILATION on SUCCESS

The Achievement Habit: a 2-BOOK COMPILATION on SUCCESS
TWO BOOKS: Affirmations for Skeptics and Positive Thinking in 8 Simple Steps

by James L. Corsair

  • Publisher : Independently Published
  • Release : 2019-04-16
  • Pages : 139
  • ISBN : 9781094789675
  • Language : En, Es, Fr & De
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THE ACHIEVEMENT HABIT - A TWO TITLE SERIES ON SUCCESS.THIS BOOK CONTAINS TWO TITLES GEARED TOWARDS CHANGING THE WAY YOU THINK. BECAUSE WHEN YOU CHANGE THE WAY YOU THINK YOU CHANGE YOUR LIFE. THIS IS NOT AN OVERSTATEMENT.BOOK1: One man's journey in learning how to become stress-free, form new habits, reject negative thoughts, live in the moment and become much happier in the process! A no-nonsense book on Affirmations: The way they work and what they can do for you! "The no-nonsense book on the power and purpose of affirmations". This book is about the power and reality of affirmations and how you can use them to lead a better, healthier, less stressed-out life. From skeptic to believer, including the system that aided my transformation from the stressed-out, self-sabotaging, negative person into a calm, controlled and much MUCH happier person - It's all in here. Inside this book, I show you the secret to using affirmations in order to interrupt negative and self-destructive thoughts and behaviors and the step-by-step process that will empower you to analyze your own stumbling blocks and design your own affirmations to combat your own negative thoughts and self-destructive behavior. Start using Affirmations today and experience amazing, life-changing benefits and become the person that you were meant to be! Affirmations WILL TEACH you new ways of thinking to stop you from sabotaging your own growth and potential. Affirmations have the ability to change your entire life! You are about to discover how to: Become aware of your negative thought patterns and emotional responses Let go of the hurt, anger and regret holding you back Become actively aware of your mental and emotional state Reject negative thoughts and emotions Interrupt and rewire your old ways of thinking Reduce stress and anxiety Achieve the emotional and mental state that is the truest you Set the stage emotionally for massive growth and reaching your fullest potential And much, much more! Get your copy today!BOOK 2: Positive Thinking: 8 Simple steps to achieving SUCCESS, HAPPINESS and finally reaching your GOALS! This book chronicles the journey from skeptic to believer, as well as a transformation from a very negative, critical and burned-out, nervous breakdown suffering victim into a happy, positive and calm victor.Inside this book I reveal to you my secret to building a foundation to practice Positive Thinking and the proven steps that will empower you to start practicing Positive Thinking and experiencing it's amazing, powerful benefits.Are you feeling negative and pessimistic?Do you feel imprisoned by your thoughts and emotions?Are you tired of just never seeming to feel happy or positive?Do you long for calm, serenity, peace and tranquility?Do you wish to rediscover your old-self, become motivated to pursue your dreams, goals and ambitions and finally become the person that you know you can be?Mastering Positive Thinking can help you achieve a stress-free state and is a key part of the strategy to achieve your utmost potential. Learn how to control the negative thoughts and emotions that are keeping you back and learn how to become a positive thinking person in your day-to-day life in order to reap the benefits of a positive state and enhanced mental and emotional toughness and focus.Become the "you" that you always knew you should be! You are about to discover how to: Experience a period of calm that can open new doors to self-awareness each day Let go of the negative thoughts and emotions holding you back Become actively aware of your mental and emotional state Reject negative thoughts and emotions Become a happier, more centered and positive person Reduce stress and anxiety

The Compound Effect

The Compound Effect
A Book

by Darren Hardy

  • Publisher : Vanguard Press
  • Release : 2011-11-01
  • Pages : 176
  • ISBN : 1593157142
  • Language : En, Es, Fr & De
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The New York Times and Wall Street Journal bestseller, based on the principle that little, everyday decisions will either take you to the life you desire or to disaster by default. No gimmicks. No Hyperbole. No Magic Bullet. The Compound Effect is a distillation of the fundamental principles that have guided the most phenomenal achievements in business, relationships, and beyond. This easy-to-use, step-by-step operating system allows you to multiply your success, chart your progress, and achieve any desire. If you're serious about living an extraordinary life, use the power of The Compound Effect to create the success you want. You will find strategies including: How to win--every time! The No. 1 strategy to achieve any goal and triumph over any competitor, even if they're smarter, more talented or more experienced. Eradicating your bad habits (some you might be unaware of!) that are derailing your progress. The real, lasting keys to motivation--how to get yourself to do things you don't feel like doing. Capturing the elusive, awesome force of momentum. Catch this, and you'll be unstoppable. The acceleration secrets of superachievers. Do they have an unfair advantage? Yes they do, and now you can too!

The Now Habit at Work

The Now Habit at Work
Perform Optimally, Maintain Focus, and Ignite Motivation in Yourself and Others

by Neil Fiore, PhD

  • Publisher : John Wiley & Sons
  • Release : 2010-08-09
  • Pages : 192
  • ISBN : 0470593466
  • Language : En, Es, Fr & De
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Increase productivity, efficiency, and full-brain power when you apply Now Habit strategies to your business What if working harder, stressing more, and putting in more hours aren't the secret to success? What if truly effective managers, entrepreneurs, and businesspeople simply use more of their brain to make creative decisions, work in the zone, and live more fully in the process? The Now Habit at Work gives you a hands-on manual enabling the resilience and focus of champions-the ability to bounce back from set-backs, to believe in yourself, and focus on solving problems rather than seeing only obstacles. This one-of-a-kind program offers Tools to enable superior quality work that creates work-life balance Strategies to maintain focus and self-confidence Tips to conquer stress through effective time management and goal setting Daily exercises to ignite motivation in yourself and others to tackle projects with creativity and ease Filled with practical examples that are throroughly tested and easy to implement, The Now Habit at Work will have you increasing your mindfulness while reforming old habits and reducing your stress. You'll be amazed at how soon your new habits will be inspiring and motivating those around you to new levels of productivity!

Atomic Habits

Atomic Habits
Tiny Changes, Remarkable Results : an Easy & Proven Way to Build Good Habits & Break Bad Ones

by James Clear

  • Publisher : Avery
  • Release : 2018
  • Pages : 306
  • ISBN : 0735211299
  • Language : En, Es, Fr & De
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James Clear presents strategies to form good habits, break bad ones, and master the tiny behaviors that help lead to an improved life.

Good Habits, Bad Habits

Good Habits, Bad Habits
The Science of Making Positive Changes That Stick

by Wendy Wood

  • Publisher : Farrar, Straus and Giroux
  • Release : 2019-10-01
  • Pages : 320
  • ISBN : 1250159083
  • Language : En, Es, Fr & De
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A landmark book about how we form habits, and what we can do with this knowledge to make positive change We spend a shocking 43 percent of our day doing things without thinking about them. That means that almost half of our actions aren’t conscious choices but the result of our non-conscious mind nudging our body to act along learned behaviors. How we respond to the people around us; the way we conduct ourselves in a meeting; what we buy; when and how we exercise, eat, and drink—a truly remarkable number of things we do every day, regardless of their complexity, operate outside of our awareness. We do them automatically. We do them by habit. And yet, whenever we want to change something about ourselves, we rely on willpower. We keep turning to our conscious selves, hoping that our determination and intention will be enough to effect positive change. And that is why almost all of us fail. But what if you could harness the extraordinary power of your unconscious mind, which already determines so much of what you do, to truly reach your goals? Wendy Wood draws on three decades of original research to explain the fascinating science of how we form habits, and offers the key to unlocking our habitual mind in order to make the changes we seek. A potent mix of neuroscience, case studies, and experiments conducted in her lab, Good Habits, Bad Habits is a comprehensive, accessible, and above all deeply practical book that will change the way you think about almost every aspect of your life. By explaining how our brains are wired to respond to rewards, receive cues from our surroundings, and shut down when faced with too much friction, Wood skillfully dissects habit formation, demonstrating how we can take advantage of this knowledge to form better habits. Her clear and incisive work shows why willpower alone is woefully inadequate when we’re working toward building the life we truly want, and offers real hope for those who want to make positive change.

The 8th Habit

The 8th Habit
From Effectiveness to Greatness

by Stephen R. Covey

  • Publisher : Simon and Schuster
  • Release : 2013-01-08
  • Pages : 432
  • ISBN : 1471128261
  • Language : En, Es, Fr & De
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In the 7 Habits series, international bestselling author Stephen R. Covey showed us how to become as effective as it is possible to be. In his long-awaited new book, THE 8th HABIT, he opens up an entirely new dimension of human potential, and shows us how to achieve greatness in any position and any venue. All of us, Covey says, have within us the means for greatness. To tap into it is a matter of finding the right balance of four human attributes: talent, need, conscience and passion. At the nexus of these four attributes is what Covey calls voice - the unique, personal significance we each possess. Covey exhorts us all to move beyond effectiveness into the realm of greatness - and he shows us how to do so, by engaging our strengths and locating our powerful, individual voices. Why do we need this new habit? Because we have entered a new era in human history. The world is a profoundly different place than when THE 7 HABITS OF HIGHLY EFFECTIVE PEOPLE was originally published in 1989. The challenges and complexity we face today are of a different order of magnitude. We enjoy far greater autonomy in all areas of our lives, and along with this freedom comes the expectation that we will manage ourselves, instead of being managed by others. At the same time, we struggle to feel engaged, fulfilled and passionate. Tapping into the higher reaches of human genius and motivation to find our voice requires a new mindset, a new skill-set, a new tool-set - in short, a whole new habit.

Creating Your Best Life

Creating Your Best Life
The Ultimate Life List Guide

by Caroline Adams Miller,Michael B. Frisch

  • Publisher : Sterling Publishing Company, Inc.
  • Release : 2009
  • Pages : 276
  • ISBN : 9781402762598
  • Language : En, Es, Fr & De
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Designed to help you understand how to set and achieve clear-cut goals while also learning how and why this process can contribute to greater contentment.

Start Here

Start Here
Master the Lifelong Habit of Wellbeing

by Eric Langshur,Nate Klemp

  • Publisher : Simon and Schuster
  • Release : 2017-05-02
  • Pages : 336
  • ISBN : 1501129139
  • Language : En, Es, Fr & De
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"This revolutionary work outlines the first and only cross-training system for mastering the skill of happiness. Think P90x for the soul. Every day we have a choice: embrace happiness or let it pass us by. But nurturing happiness isn't easy. It takes understanding, guidance, and training. It takes skill to let go of day-to-day stress and inspire our most inner optimist. It takes LIFE XT. In collaboration with some of the world's leading researchers, Eric Langshur and Nate Klemp have created a comprehensive, nine-step training program to help anyone master the skill of happiness (LIFE XT). Teaching core skills such as mindfulness, physical fitness, and compassion will break a lifetime of habits that keep you distracted, overwhelmed, and addicted to unhealthy behaviors. With Start Here, you will: -Feel less stressed and more focused.-Experience a slower resting heart rate within just twenty minutes.-Sleep better and feel refreshed. Based on scientific research, Start Here provides the most efficient pathway to happiness and a greater sense of overall well-being"--

Mini Habits

Mini Habits
Smaller Habits, Bigger Results

by Stephen Guise

  • Publisher : Selective Entertainment LLC
  • Release : 2013-12-22
  • Pages : 126
  • ISBN : 0996435425
  • Language : En, Es, Fr & De
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Discover the Life-Changing Strategy of This Worldwide Bestseller in 17 Languages! UPDATED: Includes the best habit tracking apps of 2017. Lasting Change For Early Quitters, Burnouts, The Unmotivated, And Everyone Else Too When I decided to start exercising consistently 10 years ago, this is what actually happened: I tried "getting motivated." It worked sometimes.I tried setting audacious big goals. I almost always failed them.I tried to make changes last. They didn't. Like most people who try to change and fail, I assumed that I was the problem. Then one afternoon--after another failed attempt to get motivated to exercise--I (accidentally) started my first mini habit. I initially committed to do one push-up, and it turned into a full workout. I was shocked. This "stupid idea" wasn't supposed to work. I was shocked again when my success with this strategy continued for months (and to this day). I had to consider that maybe I wasn't the problem in those 10 years of mediocre results. Maybe it was my prior strategies that were ineffective, despite being oft-repeated as "the way to change" in countless books and blogs. My suspicions were correct. Is There A Scientific Explanation For This? As I sought understanding, I found a plethora of scientific studies that had answers, with nobody to interpret them correctly. Based on the science--which you'll find peppered throughout Mini Habits--we've been doing it all wrong. You can succeed without the guilt, intimidation, and repeated failure associated with such strategies as "getting motivated," New Year's Resolutions, or even "just doing it." In fact, you need to stop using those strategies if they aren't giving you great results. Most popular strategies don't work well because they require you to fight against your subconscious brain (a fight not easily won). It's only when you start playing by your brain's rules and taking your human limitations seriously--as mini habits show you how to do--that you can achieve lasting change. What's A Mini Habit? A mini habit is a very small positive behavior that you force yourself to do every day; its "too small to fail" nature makes it weightless, deceptively powerful, and a superior habit-building strategy. You will have no choice but to believe in yourself when you're always moving forward. The barrier to the first step is so low that even depressed or "stuck" people can find early success and begin to reverse their lives right away. And if you think one push-up a day is too small to matter, I've got one heck of a story for you! Aim For The First Step They say when you aim for the moon, you'll land among the stars. Well, that doesn't make sense, as the moon is closer than the stars. I digress. The message is that you should aim very high and even if you fall short, you'll still get somewhere. I've found the opposite to be true in regards to productivity and healthy behaviors. When you aim for the moon, you won't do anything because it's too far away. But when you aim for the step in front of you, you might keep going and reach the moon. I've used the Mini Habits strategy to get into the best shape of my life, read 10x more books, and write 4x as many words. It started from requiring one push-up from myself every day. How ridiculous is that? Not so ridiculous when you consider the science of the brain, habits, and willpower. The Mini Habits system works because it's how our brains are designed to change. Note: This book isn't for eliminating bad habits (some principles could be useful for breaking habits). Mini Habits is a strategy to create permanent healthy habits in: exercise, writing, reading, thinking positively, meditating, drinking water, eating healthy foods, etc. Lasting change won't happen until you take that first step into a strategy that works. Give Mini Habits a try. You won't look back.

Extreme Productivity

Extreme Productivity
Boost Your Results, Reduce Your Hours

by Robert C. Pozen

  • Publisher : Harper Collins
  • Release : 2012-10-02
  • Pages : 304
  • ISBN : 0062188542
  • Language : En, Es, Fr & De
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“Required reading for professionals—and aspiring professionals—of all levels.” —Shirley Ann Jackson, President of Rensselaer Polytechnic Institute and Former Chairman of U.S. Nuclear Regulatory Commission Robert C. Pozen, one of the business world’s most successful—and productive—executives, reveals the surprising secrets to workplace productivity and high performance. It's far too easy for working professionals to become overwhelmed by a pile of time-sensitive projects, a backlog of emails, and endless meetings. In order to be truly productive, they must make a critical shift in mindset from hours worked to results produced. With Extreme Productivity, Pozen explains how individuals can maximize their time and energy by determining and focusing on their highest priorities. He also provides a toolkit of practical tips and techniques to help professionals at all stages of their careers maximize their time at work. This essential handbook empowers every person with proven methods for prioritizing their time to achieve high-impact results and refine their career goals for long-term success, all while leading a full and meaningful personal life as well.

The Creative Habit

The Creative Habit
Learn It and Use It for Life

by Twyla Tharp

  • Publisher : Simon and Schuster
  • Release : 2009-03-24
  • Pages : 256
  • ISBN : 1439106568
  • Language : En, Es, Fr & De
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One of the world’s leading creative artists, choreographers, and creator of the smash-hit Broadway show, Movin’ Out, shares her secrets for developing and honing your creative talents—at once prescriptive and inspirational, a book to stand alongside The Artist’s Way and Bird by Bird. All it takes to make creativity a part of your life is the willingness to make it a habit. It is the product of preparation and effort, and is within reach of everyone. Whether you are a painter, musician, businessperson, or simply an individual yearning to put your creativity to use, The Creative Habit provides you with thirty-two practical exercises based on the lessons Twyla Tharp has learned in her remarkable thirty-five-year career. In "Where's Your Pencil?" Tharp reminds you to observe the world -- and get it down on paper. In "Coins and Chaos," she gives you an easy way to restore order and peace. In "Do a Verb," she turns your mind and body into coworkers. In "Build a Bridge to the Next Day," she shows you how to clean the clutter from your mind overnight. Tharp leads you through the painful first steps of scratching for ideas, finding the spine of your work, and getting out of ruts and into productive grooves. The wide-open realm of possibilities can be energizing, and Twyla Tharp explains how to take a deep breath and begin...